We help you exceed
your online goals through a complete and time-tested methodology.
At the heart of this process is our project
management extranet.
Our extranet allows us to communicate and manage the web application
and marketing process effectively for our clients through a secure,
web-based interface.
| OUR PROCESS |
| 1. Strategic Design |
 |
define goals + target audience
How will your website be used? Will it be used to enhance
your brand, sell products/services, improve customer
relationships or all of the above. Once we define
how your website will be used, we can design
a site that will effectively service your target audience. |
|
evaluate online competition
Through competitive analysis, we will determine your strengths and weaknesses vs. your online competitors. By assessing the competition, we can effectively identify any threats to your online business as well as any opportunities you might have overlooked. |
|
target online visuals
By defining online goals and performing the requisite competitive
analysis, we will design "targeted visuals".
This means that the GUI (graphical user interface) is designed
using navigation, colors, typography, graphics, etc. that
appeal to your target audience. |
| 2. Core Development |
|
determine application platform
Depending upon your technical requirements, we can build
your web application on either the Microsoft web platform
(ASP.net & Windows, IIS and SQL Server ) or "open-source" technologies
(PHP & Linux / Unix, Apache and mySQL). |
|
define specifications & program application
Your technical specifications are then implemented and the
application is scripted and integrated with back-end databases
using a standardized web development toolset. |
| 3. Deployment |
|
launch site
Here the QA function is carried out and any needed fixes or upgrades are prioritized. We also create a "handoff" packet that consists of any and all materials, scripts, styles, graphics and database info. |
|
promote site
We optimize your site for Google, Yahoo, MSN and Open Directory
to provide top rankings for relevant keywords. We also
manage PPC listings and develop landing pages for Google
Adwords and Overture. |
| 4. Evaluation & Maintenance |
|
review metrics for success |
|
determine continued development |
| |
Contact us today for a FREE
Consultation. | 
