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To succeed online it takes a web team that understands your customers and marketing objectives. Founded eighteen years ago in Pasadena, California, our web consultancy has the creative, technical and business acumen to take your web initiative from concept to reality. Our consultants have at least 10 years of internet marketing experience, advanced academic credentials and a strong foundation in web application development. This enables us to deliver innovative web solutions that successfully service your customers while maximizing ROI.
- Marketing and Web / Cloud Application Expertise.
- Effective Project Managers - Deliverables met On-time & On-Budget.
- Experts in Current Internet Marketing & Web Technologies.
- A Track Record of Success.
Responsive User Interface (UI) Design uses cutting-edge CSS techniques like media queries and fluid grids to adapt your website for various devices. Instead of designing for a single screen size, we design for multiple screen sizes; from smartphones
to tablets to desktops.
This allows visitors to easily consume your content with a minimum of resizing, panning or scrolling for a superior user experience (UX).
Beyond static websites, our specialty is developing scalable web applications that respond directly to user input. These web applications are cross-platform compatible, integrated with email and search and efficiently exchange data between the
web browser and the cloud.
Some of the custom web applications we’ve created are: membership sites, donation / ticketing apps, secure login areas, fundraising apps, administrative tools and product catalogs.
All of the web applications we create are programmed for scalability, speed and reliability. HTML5 and jQuery are used for the user interface, Asp.net for application logic and Windows Azure SQL as the database backend. Utilizing the Windows Azure Cloud we are able to deliver innovative solutions without worrying about complex infrastructure and paying for only those resources you actually use; all in the same cloud that powers Office 365, Bing and Xbox.
We can help you optimize your site’s content so that you’ll achieve higher search placement for your organization’s strategic keyword phrases. We do this by helping you with keyword research, developing your site’s content and creating a search
engine friendly user interface. During this process, we will share all suggested changes and provide a detailed analysis behind our recommendations.
Note: It is always best to perform search engine optimization during the development phase of your website. By developing a site that performs well and provides a superior user experience, we can make sure your site will be search engine friendly from the bottom up.
We help you exceed your online goals through a complete and time-tested methodology. At the heart of this process is our project management extranet. Our extranet allows us to communicate and manage the web application and marketing process effectively for our clients through a secure, web-based interface.
Define Goals + Target Audience
How will your web app be used? Will it be used to enhance your brand, sell products/services, improve customer relationships or all of the above. Once we define how your application will be used, we can design an app that will effectively service your target audience.
Evaluate Online Competition
Through competitive analysis, we will determine your strengths and weaknesses vs. your online competitors. By assessing the competition, we can effectively identify any threats to your online business as well as any opportunities you might have overlooked.
Target User Experience
By defining online goals and performing the requisite competitive analysis, we will design "targeted visuals". This means that the GUI (graphical user interface) is designed using navigation, colors, typography, graphics, etc. that appeal to your target audience.
Define Application Features
Here we define the overall scope of the application and highlight application features. We then create a flow schematic and UI wireframe to get a sense of application functionality. At this time we also estimate website traffic and application utilization so that we can enhance application performance.
Your technical specifications are then implemented and the application is scripted and integrated with backend databases using a standardized web application development framework and toolset.
Here the QA function is carried out and any needed fixes or upgrades are prioritized. We also create a "handoff" packet that consists of any and all materials, scripts, styles, graphics and database info.
We optimize your site for Google, Yahoo and Bing to provide top rankings for relevant keyword phrases.
Review Metrics for Success
Since 1996, Walker & Company has developed web and internet marketing solutions that build audiences and maximize ROI. From startups to industry leaders we have helped our clients succeed by bringing their products and services to new markets online.
Over the last 17 years we have served the following industries:
Manufacturing, Healthcare, Financial Services, Arts / Entertainment, Legal, Information Technology, Biotechnology, Education and Nonprofit Sectors.
Walker & Co. looks forward to helping your company reach its online goals. If you would like to have a representative contact you about our services, please fill out the following form.
You can also contact us via the following methods:
Greater Los Angeles Area:
Walker & Co.
2400 N Lake Avenue
Altadena, CA 91001